Ruminations on analytics. Perspectives, ideas, tips and commentary on the use of data mining, machine learning, simulation, optimization and all things quantitative for real-world impact.
I have been applying analytics across various industries for almost 20 years, as a consultant (McKinsey, Sabre) and entrepreneur (Profit Sciences, ProfitLogic).
When I see analytics being used to "move the needle" in the real world - whether it is for business or for social causes - my heart beats faster.